The family coat of arms, dominating the Company's trade-mark and wine labels, is the result of an accurate heraldic research which traces the family name back to the 12th Century. The first important viticultural activity dates back to the early 1900's, thanks to Prospero Caldera. The name Prospero, typical of the ancient Monferrato civilization, proved to be very auspicious, and in a short time the small business became famous for its excellent wine features; moreover, the Caldera family were the first to sell and to deliver their wines to consumers homes and to shopkeepers, even abroad.   In the following years, first Carlo and then Giuseppe were the successors of the founder Prospero. Fabrizia Caldera, assisted by her husband Roberto Rossi, who is also a wine expert, has in the past few years represented the fourth generation of passionate wine producers.   With Fabrizia and Roberto the Caldera wines continues its history which is related to tradition and to the area while respecting nature and man. The Company is also attentive to the modern market developments and more and more open to quality proposals.   Fabrizia Caldera